Culture Beaker
- Tech
What parents just don’t understand about online privacy
Not long ago, police and school officials in Old Saybrook, Conn., held a high school assembly on Internet safety. The purpose of the assembly, wrote New Haven Register reporter Susan Misur, was to make students aware of how public their photos, tweets and profiles are online. To make this point, the presentation included a slide […]
- Tech
Computer scientists grapple with how to manage the digital legacy of the departed
In April, Google added to its services an Inactive Account Manager, which lets you designate an heir who will control your Google data when you die. You choose a length of inactivity, and if your accounts are ever quiet for that long, Google will notify your heirs that they’ve inherited access to your Gmail correspondence, […]
- Humans
The psychology of J.C. Penney: Why shoppers like it when retailers play games with prices
Last year, J.C. Penney CEO Ron Johnson put an end to “fake prices,” the ones that customers see but rarely pay because of coupons and sales. Instead, the clothing retailer decided to sell items at cheaper everyday prices in an effort to “stop playing games” with consumers. By June, Johnson had conceded that this strategy […]
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